From the Supermarket
Buy it and it's yours!
In 2004, Bok and Mevissen launched their first brand, ‘From The Supermarket’, which included various types of products, such as water, juice, music, books, tabloid, T-shirts, scooters and toys.
The brand tells it like it is: contrary to its competitors. ‘From The Supermarket’ doesn’t make promises it can’t keep.
The brand is focused on honesty and simplicity rather than exclusivity or provenance, with wording on the label
‘buy it and it’s yours’.